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Feature Story |
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BroadSoft Breaks Away from the Pack with Banner Year
BroadSoft achieved record results and
significant growth last year. BroadSoft finished 2005
by more than doubling revenues over 2004, increasing
headcount by over 50 percent, and building its cus tomer
base by 60 percent to more than 150 VoIP service providers.
Additional highlights follow:
High Energy Corporate Success
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Incumbent customer growth (6 of top 10 and 11 of top
25 carriers worldwide) SEE
STORY
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New major CLEC customers (11 of top 20 in the United
States) SEE
STORY
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Residential VoIP service provider success SEE
STORY
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Global expansion, entering the South Africa market
while adding sales and support offices across Europe
and Asia SEE
STORY1 | SEE
STORY2
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Major acquisition in Australia positioning BroadSoft
as an innovator in the VoIP desktop client application
space and launching the BroadSoft Center of Excellence
in Sydney with a talented software development team
SEE
STORY
Innovative Products Launched and Deployed
- First
IMS-compliant VoIP application platform, BroadWorks
SEE
STORY
- Multimedia
services within the BroadWorks VoIP application platform,
including custom ringback, multimedia features and
the BroadWorks Communicator video softphone SEE
STORY1 | SEE
STORY2
- Fixed
mobile convergence applications online in customer
environments, notably with Singtel offering advanced
calling services between 3G mobile phone to IP video
phones SEE
STORY
Strong Partner Activity 
Proactive Corporate Governance
- Phil
Livingston, an expert in financial reporting and requirement,
elected to BroadSoft board of directors and to serve
as Audit Committee Chair SEE
STORY
- Gary
Ford hired as General Counsel to the executive team
SEE STORY
This solid growth, in terms of world-class
customers, brand-name partners, and leading-edge products,
positions BroadSoft to further distance itself from all
competitors in 2006.
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Regional Spotlight: Korea |
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BroadSoft Forms the Foundation of VoIP Services in South
Korea
 BroadSoft’s
VoIP software provides the platform for VoIP services
offered by five of the leading service providers in
South Korea, including KT (formerly Korea Telecom),
Hanaro Telecom, Samsung Networks, and Dacom. These carriers
(in addition to one not yet announced) use the BroadWorks
platform to create and deliver VoIP service offerings
to the sophisticated South Korean market. BroadSoft’s
success in Korea comes through multiple channels, with
both direct sales and channel wins to allow South Korean
telecommunications carriers to develop advanced VoIP
services. South Korea has the highest percentage of
broadband penetration worldwide, making the area ripe
for VoIP service offerings.
“We chose BroadSoft
over the competition because their
technology fully meets our service
requirements for reliability and flexibility,” said
Mr. Park, Internet Telephony Team Head
at Samsung Networks. “By
taking advantage of the BroadWorks
open architecture and comprehensive
range of integrated VoIP applications,
we can offer a suite of services that
bring business benefits directly to
our corporate customers. We look
forward to a long working relationship
with BroadSoft and to delivering compelling
new services that meet the needs of
major organizations.” SEE
PRESS RELEASE
KT, Korea’s largest communications
service provider, Hanaro Telecom, Korea's second largest
wireline and broadband service provider, and Dacom,
another leading VoIP service provider in Korea, will
deploy Lucent's Voice over the Internet Protocol (VoIP)
solution to offer advanced services to enterprise customers.
The Lucent solution includes the BroadWorks VoIP application
platform to offer the latest call features to enterprise
customers, such as traditional call forwarding and conference
calling, as well as innovative IP-based features that
can include interactive voice response, one-number calling
and Web-based integrated business features that allow
customers to manage their voice services via their computers.
SEE
STORY1 | SEE
STORY2 | SEE
STORY3
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Product Notes: |
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BroadSoft Launches New Desktop Application, BroadWorks
Communicator
 The
BroadSoft softphone, BroadWorks Communicator, brings
the functionality of an IP desk phone to a PC for a
fraction of the cost. With a high-speed Internet connection,
users have both audio and video calling capabilities
through the BroadWorks Communicator. Mobile workers,
remote workers, and even those road warriors stranded
in a coffee shop between meetings, can still access
their contact list, place and forward calls, and initiate
a video or audio conference call from any location.
The BroadWorks Communicator softphone brings these advanced
calling capabilities to the enterprise workforce without
the hardware costs associated with deploying IP desk
phones. SEE
PRESS RELEASE
Mobile PBX: Mobile Operators
Find a Winning Product for the Enterprise
Market
In 2005, BroadSoft
launched its Mobile PBX application
to expand an enterprise’s
hosted PBX functionality to fixed and
mobile environments. This application
lets mobile operators target the enterprise
market with highly differentiated features
and functionality – all the features
from the office phone on the mobile
phone. Enterprises gain increased productivity
and efficiency in daily communications
for their mobile workforce. BroadSoft’s
Mobile PBX application is available
now and is currently being deployed
with mobile operators worldwide. SEE
PRESS RELEASE
Contact salesinfo@broadsoft.com
or your account manager to learn more about BroadWorks
Communicator and Mobile PBX.
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