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BROADSOFT CONNECTIONS 2006 ATTRACTS OVER 650
INDUSTRY LEADERS FOR HOSTED VOIP EXECUTIVE USER CONFERENCE
Attendance climbs 30 percent as carrier customers
assemble to share best practices, technology advancements for BroadSoft's
BroadWorks VoIP platform
PHOENIX, AZ, BROADSOFT CONNECTIONS 2006, October 13, 2006
- BroadSoft, Inc., a leading provider of VoIP application software,
today announced that 650 senior executives from carriers, service
providers and partners-including BellSouth, Centennial de Puerto
Rico, Cable & Wireless Telecom - Panama, Cox Communications,
PCCW and Vodafone-are gathering for the BroadSoft Connections 2006
Executive Users Conference. Attendees of this invitation-only affair
share best practices and learn about the latest advancements in
hosted VoIP services through BroadSoft's BroadWorks® platform.
Held at the posh, Five Diamond-rated resort, The Phoenician, more
than 60 top-tier partners are participating at the conference, including
Platinum Sponsors Polycom, IBM, Atreus Systems and Carrier Access.
Attendees from 30 countries are taking part in four days of panels
and sessions, in which 70 speakers are addressing go-to-market models
and programs; best practices for pricing, competitive positioning,
and deployment; market research and more. Compared to the highly-successful
Connections 2005, attendance jumped 30 percent for this year's conference,
which runs from Oct. 15-18.
"BroadSoft Connections has leapfrogged in terms of value and
attendance since 2003, when we held the industry's first customer
conference for hosted voice," said Michael Tessler, president
and CEO of BroadSoft. "The leadership position of the BroadWorks
platform is evidenced by the Who's Who list of telecommunications
senior executives that chose this as a must-attend event. We have
new, exciting product developments, an added element to our highly
effective QuickStart program, and strategic alliances to announce
to our growing customer and partner base. This will be the best
BroadSoft Connections ever."
Keynote addresses feature speakers Daniel Ariely, consumer behavior
expert with the Media Lab at MIT, and Chris Anders, editor of Wired
magazine and NY Times best-selling author. Ariely is addressing
"Winning the end-user," while Anders is applying his acclaimed
"Long Tail" theory to the telecommunications industry.
For more information about BroadSoft Connections 2006, visit www.BroadSoftConnections.com.
About BroadSoft
BroadSoft's VoIP application software is revolutionizing the delivery
of hosted telephony and multimedia services. Its flagship BroadWorks®
technology empowers wireless, wireline and cable carriers to deliver
next-generation voice and multimedia applications and advanced features
that increase revenue, enhance competitive differentiation and elevate
customer satisfaction. BroadSoft's family of carrier-class software
products delivers the scale, open architecture and reliability that
the world's leading telecommunications companies demand to serve
mission-critical enterprise and residential broadband customers.
BroadSoft leads the VoIP applications market with 6 of the top 10
and 12 of the top 25 largest carriers worldwide including Korea
Telecom, Singtel, Sprint, Telefonica de Espana, Telstra, T-Systems,
and Verizon.
BroadSoft and BroadWorks are registered trademarks
of BroadSoft, Inc. All other names are trademarks of their respective
companies.
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