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SUNDAY
- MONDAY - TUESDAY
- WEDNESDAY
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- Agenda PDF
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Tuesday
- 17 October 2006
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7:30
am - 8:30 am
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Continental
Breakfast (sponsored
by Ensim) and Solutions
Showcase
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8:30
am - 10:00 am
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Debate
TEMS vs. IT - Competing Visions for the Future
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10:00
am - 10:30 am
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Break
(sponsored
by Acme Packet) and
Solutions Showcase
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10:30
am - 11:15 am
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BroadWorks
Vision:
Linking to the End User Vision
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11:15
am - 12:15 pm
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Keynote:
The Long Tail
Chris will share his theory, published in his current New
York Times best-seller, The Long Tail: Why the Future of
Business Is Selling Less of More. In this lively session,
Chris will describe how the economy and culture are forcing
a shift from mass markets to niche products and services,
and how companies can develop new strategies and operations
to capitalize on this new growth opportunity. Hear how the
"Long Tail" theory could impact the delivery of
VoIP services.
Chris
Anderson - As editor-in-chief of Wired magazine, Chris
Anderson is one of the most knowledgeable and articulate voices
at the center of the new economy. He has written an important
and exciting new book that defines an entirely new economic
model for business.
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12:15
pm - 1:30 pm
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Networking
Lunch and Solutions Showcase
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1:30
pm - 2:30 pm
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Corporate
Briefings
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Go-To-Market
Track:
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Case
Study Panels
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Deployment
Track:
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Partner
Ecosystem Track:
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2:45
pm - 4:00 pm
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4:00
pm - 4:30 pm
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4:30 pm - 5:45 pm
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6:30
pm - 10:00 pm
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Tuesday
Dinner Event (sponsored
by Carrier Access)
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10:00
pm - 1:30 am
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Tuesday
After Party (sponsored by IBM)
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SUNDAY
- MONDAY - TUESDAY
- WEDNESDAY
Debate
TEMs vs. IT - Competing Visions of the Future
Who has the right view of the future? This is your chance to get
a peek into the competing visions of leading telecom equipment
manufacturers (TEMs) and IT vendors into the demand for VoIP and
the network and the end user of the future.
- Moderator:
Bill Gildea, Director, Janney Montgomery Scott
- Niklas
Carlheim-Muller, Director, Ericsson
- Thomas
Clayton, General Manager, Telecom Business, BEA
- Tim Greisinger,
Director, Communications Sector, IBM
- Timothy
Steele, Senior VP Global Alliances & Business Development,
Siemens
- Vittorio
Viarengo, Vice President, Development, Oracle
- Rob Falkner,
Director of Hosted & Managed Applications, Lucent Worldwide
Services
BroadWorks
Vision:
Linking to the End User
CTO Scott Hoffpauir shares the BroadSoft vision of where technology
is headed, how networks are evolving, and how BroadSoft solutions
fit into the picture. The session will take a close look at what
end users want and how industry can meet that demand, including
why software clients such as toolbars and mobile clients have
tremendous potential to meet usability needs.
Networking
Lunch:
This is your chance to participate in additional interactive discussions
on topics of common interest. Each session includes a subject
matter expert moderator and provides plenty of opportunity for
networking and brainstorming among colleagues who want to explore
a specific topic over lunch.
Go-to-Market
Track:
Attacking the Verticals
Learn how businesses in different vertical markets apply the benefits
of hosted VoIP services to meet their specific communications needs.
- Moderator:
Diane Myers, Director, Strategic Marketing, BroadSoft
- Kevin Brown,
CEO, IPCelerate
- Chris Farrar,
President, Percipia
- Jeff Stern,
VP, Marketing & Application Products, TerreStar Networks
Case
Study Panel:
Hear Directly from Large Enterprises - Why We Picked Hosted Services
This session highlights the perspective of large enterprises and
discusses why they chose hosted VoIP services and what their experience
has been with the services.
- Moderator:
Mark Enstrom, Manager, Field Marketing, BroadSoft
- Dr. Elliot
Eichen, Department Manager, Verizon
- Scott Feldbush,
CIO, Arc One
- Pradip
Patel, Data Engineering Manager, University of Michigan
Deployment
Track:
Mobile/FMC: How to Deploy BroadWorks to End Users
In this session, panelists explain how to build a fixed mobile convergence
network, including options for network elements, clients, and configuration,
to deliver advanced VoIP services to users.
- Moderator:
Alex Doyle, Senior Director, Solutions, BroadSoft
- Gerry Askefalk,
CTO, DCG
- Daniela
Bendor, Head of Marketing & Business Development, North
America, Outsmart Telecom
- Pompilu
Tripa, President, Atlas Telecom Network
Partner
Ecosystem Track:
How to Build a Third-Party Application
BroadWorks offers robust interfaces for custom third-party development.
Using examples, this workshop demonstrates how to leverage those
capabilities to customize and create applications to bring added
value and differentiation to service offerings.
- Moderator:
Jamie Palmer, Senior Director, Technology, BroadSoft
- Chris Tutt,
Technical Director, Kakapo Systems
Go-to-Market
Track:
Triple Play - Unlocking the Value beyond POTS
Bundling voice, television, and Internet access has taken a strong
hold in the telecom market. This session addresses how carriers
can leverage this triple play with the enhanced value of VoIP services
and how to better integrate all three components to create a better
user experience.
- Moderator:
Diane Myers, Director, Strategic Marketing, BroadSoft
- Mario Bustamante,
CEO, HControl
- Edwin Lau,
Director, Portfolio Management, TELUS
- David Rondeau,
Voice Product Development, Consume Markets, Embarq
- Ann Shaub,
Director - Retail Services Technologies, Verizon
Deployment
Track:
User Productivity through Portals
The Web portal has become a critical component to a positive customer
experience, enabling self-service and keeping costs down to allow
for more profitable deployments. This discussion highlights the
elements of a good Web portal, some common mistakes, and best practices
to do it right.
- Moderator:
Jim McGonigle, Director, Solutions, BroadSoft
- Andrew
Hurrell, Director, Marketing, Atreus
- Nicola
Jackson, Director, Product Management, XO Communications
- David Wippich,
President & CEO, Ensim
Partner
Ecosystem Track:
Show Me the Apps
No slides, no mock-ups, no simulations! This exciting session highlights
leading edge technology in live demonstrations, featuring a mix
of BroadSoft technology and third-party partner technology integrated
with BroadWorks.
- Moderator:
Michael Lauricella, Director, Field Marketing, BroadSoft
- Wayne Bovier,
Director Product Management, BroadSoft
- Kenneth
Kuenzel, Founder, VP, Engineering & CTO, Covergence
- Nikki Mehta,
Senior Product Manager, BroadSoft
- Marco Nasr,
Sales Engineer, First Hand Technologies
- Marty Schuchman,
VP, Software Engineering, Apptix
- Steve Tutt,
Marketing Director, Kakapo
- Steve Zimba,
Business Director, Microsoft
Solution
Showcase
The Solution Showcase features demonstrations of cutting edge products,
services, and technologies from BroadSoft, Connections sponsors,
and participating partners. View list of
sponsors
Corporate
Briefings
Representatives from BroadSoft Connections sponsors present
their solutions and discuss their latest roadmaps related to BroadSoft
solutions.
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