About

Those telecommunication companies, who offer innovative, differentiated communication services, will leave their competitors behind. New communication options will disrupt the status quo at a rapid pace and have lasting effects. Services such as mobile custom ringtones, triple and quad play plans, and audio conferencing will quickly be surpassed by new communication technologies and options. The future is now. BroadSoft Connections 2009: Voice & Vision converges the best in the telecommunications industry to demonstrate how you can offer innovative, differentiated services which go beyond voice. VIEW FLASH >>

Who Should Attend

• Decision-makers from BroadSoft's service provider customers
• Directors to C-level executives

Key Areas of Focus

Unfolding innovation, coupled with a demanding marketplace for customized communication services, brings the telecom industry to the forefront of a major paradigm shift. Unified communications, next generation services in the Connected Home, and developer experimentation with new communication options through Xtended, offer new revenue opportunities to service providers.

Unified Communications

Unified Communications (UC) is today's business telephony service hot topic. BroadSoft Connections 2009: Voice & Vision will demonstrate the productivity benefits of UC and how it is meeting the growing demand amongst enterprises for telephony services delivered in a Software as a Service (SaaS) model, eliminating the burden of deploying and maintaining UC solutions on their own. Bringing together the most comprehensive partner network, BroadSoft Connections 2009: Voice & Vision Solution Showcase will feature our strong strategic relationships with industry leaders such as Microsoft and IBM, as well as over 400 other leading telecom companies.

Consumer Solutions

The Digital Generation, and every generation now, is continuously connected to their colleagues and friends. They expect this control and reach to expand into other areas of their life, such as their personal and social life. Eventually, consumers will never question the possibility of an automatic text message going to other family members when you leave the house, your refrigerator notifying you when all the milk is gone, or your home air conditioner turning on when you are 25 miles away after being gone for a week.

Xtended Opportunities

Mashups represent the greatest opportunity to deliver game-changing communication services to the increasingly demanding business and residential customer. Driving the integration of voice with Web enabled applications and devices, BroadSoft's Xtended program provides service providers the opportunity to offer enhanced, productivity-improving applications that extend your communication services beyond voice. Consumers leverage the creativity of third-party developers and industry leading companies with the Xtended Marketplace where some of the most innovative applications are available for tiral. With over 1,700 developers (and growing) in BroadSoft's Xtended network you should be taking advantage of this free product development resource today.

Networking

Meet your industry peers face-to-face to learn how they are surviving and thriving in the quickly evolving Digital Generation. Commiserate on market challenges, collaborate to design creative solutions and discuss how you are moving your company forward. In a time where relaxation is a scarcity, we squeeze in a little fun too.

Hear from Leslie Ferry, Vice President of
Marketing at BroadSoft, on why you
should attend BroadSoft's annual
users' conference.

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