SPONSOR ADVERTISEMENTS
8:00 am - 7:00 pm
Registration & Information
9:00 am - 7:00 pm
Airport Shuttles
(Sponsored by Amdocs)
(Sponsored by Amdocs)
11:30 am - 5:00 pm
Golf Tournament
(Sponsored by Aastra)
Adjacent to the resort, the Arizona Biltmore Country Club boasts a challenging 36-hole design, featuring two of the premier Phoenix golf resort courses: The Adobe and The Links. Built in 1928 and restored in 2004, The Adobe offers wide fairways and classic cross-bunkers for that extra challenge. The Links features rolling fairways, desert ravines and five pristine lakes that call for a high level of sportsmanship, bold shots and demanding accuracy.
(Sponsored by Aastra)
Adjacent to the resort, the Arizona Biltmore Country Club boasts a challenging 36-hole design, featuring two of the premier Phoenix golf resort courses: The Adobe and The Links. Built in 1928 and restored in 2004, The Adobe offers wide fairways and classic cross-bunkers for that extra challenge. The Links features rolling fairways, desert ravines and five pristine lakes that call for a high level of sportsmanship, bold shots and demanding accuracy.
12:00 pm - 5:00 pm
"Chillin" Poolside Barbeque
(Sponsored by Inference Communications)
Relax and unwind at the Paradise Pool which consists of three of the property's eight glistening swimming pools.
(Sponsored by Inference Communications)
Relax and unwind at the Paradise Pool which consists of three of the property's eight glistening swimming pools.
12:30 pm - 5:00 pm
Four-Wheel Drive Guided Desert Tour - SOLD OUT
Enjoy this unique opportunity to explore the Sonoran Desert via four-wheel drive vehicles. Each off road vehicle is driven by an Arizona cowboy guide who will entertain and educate guests with interesting and entertaining facts about the desert and the early settlers that called this rough wilderness home. LIMITED SEATS AVAILABLE
Enjoy this unique opportunity to explore the Sonoran Desert via four-wheel drive vehicles. Each off road vehicle is driven by an Arizona cowboy guide who will entertain and educate guests with interesting and entertaining facts about the desert and the early settlers that called this rough wilderness home. LIMITED SEATS AVAILABLE
6:30 pm - 9:30 pm
Reception - Le Cirque: Burst into Motion
(Sponsored by Polycom)
(Sponsored by Polycom)
SPONSOR ADVERTISEMENTS
7:00 am - 7:00 pm
Registration & Information
7:30 am - 8:30 am
Breakfast
(Sponsored by Oracle)
(Sponsored by Oracle)
8:30 am - 9:00 am
Welcome Address: Michael Tessler
9:00 am - 10:15 am
Keynote - Don Tapscott: Profit from the Digital Revolution
(Sponsored by IBM)
A progressive digital transformation is reshaping the world, significantly impacting the role that communications plays in business, society and culture. Internationally renowned author and innovative thought-leader, Don Tapscott will be discussing strategies that support successfully adapting and integrating into this constantly changing environment. His perspective will draw valuable insight from his best-selling book, "Grown Up Digital: How the Net Generation is Changing the World," a fascinating study of the millennial generation and why they are at the forefront of this digital revolution.
(Sponsored by IBM)
A progressive digital transformation is reshaping the world, significantly impacting the role that communications plays in business, society and culture. Internationally renowned author and innovative thought-leader, Don Tapscott will be discussing strategies that support successfully adapting and integrating into this constantly changing environment. His perspective will draw valuable insight from his best-selling book, "Grown Up Digital: How the Net Generation is Changing the World," a fascinating study of the millennial generation and why they are at the forefront of this digital revolution.
10:15 am - 10:45 am
Break
10:45 am - 11:45 am
Industry Round Table
Michael Tessler, BroadSoft President and CEO, will conduct a panel discussion leading with questions centering on how the telecommunications industry has evolved in the last several years and how new entrants are changing the competitive landscape. Further expanding on the technological shifts that are underway, the discussion will then focus on the end-user and how communications options are now a personal choice. Individuals are selecting the communication method (i.e., voice, video, content sharing, etc.) they are most comfortable using and we will all need to rapidly deploy these communication services. The discussion will conclude with a view of how our industry can collaborate to deliver on these market demands. Panelists include:
Massimo Intorrella - SVP, Telecom Italia
Shadman Zafar - SVP, Verizon
Rob Nance - VP, Global Crossing
Michael Tessler, BroadSoft President and CEO, will conduct a panel discussion leading with questions centering on how the telecommunications industry has evolved in the last several years and how new entrants are changing the competitive landscape. Further expanding on the technological shifts that are underway, the discussion will then focus on the end-user and how communications options are now a personal choice. Individuals are selecting the communication method (i.e., voice, video, content sharing, etc.) they are most comfortable using and we will all need to rapidly deploy these communication services. The discussion will conclude with a view of how our industry can collaborate to deliver on these market demands. Panelists include:
Massimo Intorrella - SVP, Telecom Italia
Shadman Zafar - SVP, Verizon
Rob Nance - VP, Global Crossing
11:45 am - 2:30 pm
Solution Showcase
12:30 pm - 1:45 pm
BroadSoft Community Networking Lunch
(Sponsored by Acme Packet)
(Sponsored by Acme Packet)
2:30 pm - 3:15 pm
Session Breakouts
Unified Communications Solutions
The category of Unified Communications (UC) continues to expand with the growth of new communication and collaboration options. These innovative communication services are designed to keep the ever growing dispersed workforce connected, efficient, and productive. Constantly evolving, UC remains a growing market opportunity. Hear the latest UC industry data on which services are being rapidly adopted and where the market is headed. Learn how BroadWorks can help you meet and deliver these services to the market, see the latest BroadSoft UC solutions in action and hear success stories from service providers.
The category of Unified Communications (UC) continues to expand with the growth of new communication and collaboration options. These innovative communication services are designed to keep the ever growing dispersed workforce connected, efficient, and productive. Constantly evolving, UC remains a growing market opportunity. Hear the latest UC industry data on which services are being rapidly adopted and where the market is headed. Learn how BroadWorks can help you meet and deliver these services to the market, see the latest BroadSoft UC solutions in action and hear success stories from service providers.
Call Queuing & Call Centers for Businesses of All Sizes
A call center no longer equals a building where hundreds of employees gather every day. Call center communications now refer to ensuring superior customer service, regardless of where an employee may be located. In this session, you will gain insight into the changes the call center market has experienced and how a business of any size can leverage these capabilities. See how Call Center technology has evolved, learn how BroadWorks supports the growing needs in the market, ranging from intelligent call routing to full-scale call center analysis and on-demand reporting. Finally, hear from service providers their tips on successfully selling a hosted call center solution.
A call center no longer equals a building where hundreds of employees gather every day. Call center communications now refer to ensuring superior customer service, regardless of where an employee may be located. In this session, you will gain insight into the changes the call center market has experienced and how a business of any size can leverage these capabilities. See how Call Center technology has evolved, learn how BroadWorks supports the growing needs in the market, ranging from intelligent call routing to full-scale call center analysis and on-demand reporting. Finally, hear from service providers their tips on successfully selling a hosted call center solution.
Build Your Next Generation Network
As service providers move to an all IP network, strategies for implementing the next generation network (NGN) need to be in place to ensure a positive return on investment. Discover the latest trends in next generation network migration; obtain road map options to meet your needs and learn how you can bring the newest IP-based communications solutions to market today.
As service providers move to an all IP network, strategies for implementing the next generation network (NGN) need to be in place to ensure a positive return on investment. Discover the latest trends in next generation network migration; obtain road map options to meet your needs and learn how you can bring the newest IP-based communications solutions to market today.
3:15 pm - 3:30 pm
Break
3:30 pm - 4:15 pm
Session Breakouts
Top 10 Unified Communications Go-to-Market Strategies
Hosted Unified Communications services represent significant revenue growth opportunities for service providers, but introducing a new service to market always present education challenges. BroadSoft is dedicated to helping educate the market on the value of a hosted Unified Communications solution. Through this effort we have gathered interesting market intelligence, which we will share during this session. Hear a comprehensive list of go-to-market best practices, see examples of successful marketing tactics as well as learn how to leverage our latest go-to-market support tools.
Hosted Unified Communications services represent significant revenue growth opportunities for service providers, but introducing a new service to market always present education challenges. BroadSoft is dedicated to helping educate the market on the value of a hosted Unified Communications solution. Through this effort we have gathered interesting market intelligence, which we will share during this session. Hear a comprehensive list of go-to-market best practices, see examples of successful marketing tactics as well as learn how to leverage our latest go-to-market support tools.
Improve Customer Experience with HD Voice & Video
Just as High Definition (HD) television has revolutionized how we are entertained, HD Voice and Video are setting a new, higher bar on the communication experience. During this session you will hear the latest implementation approaches of these value-added services, which market segments are rapidly adopting HD Voice and Video, as well as hear from service providers how they are successfully offering these services.
Just as High Definition (HD) television has revolutionized how we are entertained, HD Voice and Video are setting a new, higher bar on the communication experience. During this session you will hear the latest implementation approaches of these value-added services, which market segments are rapidly adopting HD Voice and Video, as well as hear from service providers how they are successfully offering these services.
Network Management: Monitoring & Maintenance
The explosive growth of the variety of IP-based communications options makes ensuring a superior user experience even more challenging. You want a range of tools that monitor, evaluate and assess the network's performance to ensure it is performing at optimal levels. Learn best practices for patching, monitoring and configuring your BroadWorks platform and how our PacketSmart solutions and Element Management System (EMS) can help achieve superior performance.
The explosive growth of the variety of IP-based communications options makes ensuring a superior user experience even more challenging. You want a range of tools that monitor, evaluate and assess the network's performance to ensure it is performing at optimal levels. Learn best practices for patching, monitoring and configuring your BroadWorks platform and how our PacketSmart solutions and Element Management System (EMS) can help achieve superior performance.
4:15 pm - 6:15 pm
Solutions Showcase Reception
6:30 pm - 9:30 pm
Dinner Event - Haunted Carnival: Flash of Fright
(Sponsored by Edgewater Networks)
(Sponsored by Edgewater Networks)
Coming soon.
SPONSOR ADVERTISEMENT
7:00 am - 6:00 pm
Registration & Information
7:30 am -8:30 am
Breakfast & Solutions Showcase
(Breakfast Sponsored by Oracle)
(Breakfast Sponsored by Oracle)
8:45 am - 10:15 am
IGNITE PROGRESS: LIVE!
(Sponsored by AltiGen Communications)
(Sponsored by AltiGen Communications)
10:15 am - 12:00 pm
Solutions Showcase
12:00 pm - 1:15 pm
Vision Keynote Lunch: Scott Hoffpauir
1:30 pm - 2:15 pm
Session Breakouts
SIP Trunking Market Growth
SIP Trunking is a growing IP-based communication deployment option for enterprise customers thanks to its extensive business benefits, such as disaster recovery and business continuity. SIP Trunking also enables the deployment of a variety of IP-based communication options quickly. In this session you will hear the latest trends and benefits of SIP Trunking and how you can leverage BroadWorks' solutions to increase your average revenue per user.
SIP Trunking is a growing IP-based communication deployment option for enterprise customers thanks to its extensive business benefits, such as disaster recovery and business continuity. SIP Trunking also enables the deployment of a variety of IP-based communication options quickly. In this session you will hear the latest trends and benefits of SIP Trunking and how you can leverage BroadWorks' solutions to increase your average revenue per user.
Capitalizing on Mobile Growth
Individuals are increasingly mobile in both their personal and work life. Today, 25% of employees report they spend less than one hour a day at their desk. This market shift presents a significant new opportunity for all telecommunications service providers, not just mobile operators, but converged and fixed-line service providers. This session will explore the latest industry data on mobile communications growth, discuss implementation approaches to leverage your existing offers in a mobile environment, including SIP Trunking and fully hosted service models. You will also witness successful market offers to help you define your mobile strategy.
Individuals are increasingly mobile in both their personal and work life. Today, 25% of employees report they spend less than one hour a day at their desk. This market shift presents a significant new opportunity for all telecommunications service providers, not just mobile operators, but converged and fixed-line service providers. This session will explore the latest industry data on mobile communications growth, discuss implementation approaches to leverage your existing offers in a mobile environment, including SIP Trunking and fully hosted service models. You will also witness successful market offers to help you define your mobile strategy.
Eliminate Device Management Challenges
One costly and customer usage challenge service providers face is getting provisioned devices in the hands of the user. In this session hear how BroadSoft's SIP interoperability best practices, Phone Xtension and Device Management, a framework for integration, deploying and managing access devices, overcomes this challenge.
One costly and customer usage challenge service providers face is getting provisioned devices in the hands of the user. In this session hear how BroadSoft's SIP interoperability best practices, Phone Xtension and Device Management, a framework for integration, deploying and managing access devices, overcomes this challenge.
2:15 pm - 2:30 pm
Break
2:30 pm - 3:15 pm
Session Breakouts
Deliver a Superior Consumer Communications Experience
The rapid growth of IP-enabled devices offers us the ability to communicate in ways we never imagined. While these new devices expand the range of our communication possibilities, they need to rely on the right network solution to offer a superior, interactive user experience. This session will explore how service providers can leverage this opportunity to offer new value-added applications that enhance the subscriber communications experience and drive new revenues.
The rapid growth of IP-enabled devices offers us the ability to communicate in ways we never imagined. While these new devices expand the range of our communication possibilities, they need to rely on the right network solution to offer a superior, interactive user experience. This session will explore how service providers can leverage this opportunity to offer new value-added applications that enhance the subscriber communications experience and drive new revenues.
IT Management with BroadWorks
Web portals are steadily playing a larger role in boosting overall productivity of an organization by both streamlining information and simplifying access to content. Technologies in web portals are extremely dynamic, enabling many advantages for the end-user. Join us in this discussion and see the many benefits of BroadSoft's Client and Web Portal for yourself. Understand what a User Interface (UI) is and learn the best practices for service provisioning to support for a successful user experience.
Web portals are steadily playing a larger role in boosting overall productivity of an organization by both streamlining information and simplifying access to content. Technologies in web portals are extremely dynamic, enabling many advantages for the end-user. Join us in this discussion and see the many benefits of BroadSoft's Client and Web Portal for yourself. Understand what a User Interface (UI) is and learn the best practices for service provisioning to support for a successful user experience.
3:15 pm - 4:30 pm
Solution Showcase
4:45 pm - 5:30 pm
Locknote — Paul Chaney, Joel Comm & Tara Hunt:
The Social Media Network Impact on Customer Communications
The rapid adoption of social media has changed forever how individuals consume and share information, including how they evaluate new products and services. Advertising and marketing tactics that worked just yesterday are no longer effective as consumers expect greater transparency into a business's products, services and practices. Successful businesses will effectively navigate these expanding social networks. Hear how you can grow your social media capital and leverage this communication media to attract new and retain existing customers.
The Social Media Network Impact on Customer Communications
The rapid adoption of social media has changed forever how individuals consume and share information, including how they evaluate new products and services. Advertising and marketing tactics that worked just yesterday are no longer effective as consumers expect greater transparency into a business's products, services and practices. Successful businesses will effectively navigate these expanding social networks. Hear how you can grow your social media capital and leverage this communication media to attract new and retain existing customers.
6:30 pm - 10:00 pm
Dinner Event - Route 66: Ignite Your Engines
(Sponsored by PCCW Global)
(Sponsored by PCCW Global)
10:00 pm - 1:00 am
After Party - Jack's Biker Bar: Scorch the Pavement
(Sponsored by Cisco)
(Sponsored by Cisco)
Coming soon.
CUSTOMERS ONLY
Users' Forum
In this exclusive, customer only forum, you will have the opportunity to hear first-hand from BroadSoft executives on upcoming product enhancements and key customer support improvements. Participants will also discuss operations upgrades and go-to-market resources, concluding with a comprehensive Q & A session designed to help you further leverage your BroadSoft service offerings.
7:00 am - 3:00 pm
Airport Shuttles
(Sponsored by Amdocs)
(Sponsored by Amdocs)
7:15 am - 8:30 am
Registration
7:45 am - 8:30 am
Customers Only Breakfast
8:30 am - 9:20 am
Users' Forum General Session
Welcome
Product Enhancement & Extensions
2010/2011 BroadWorks Release Schedule
Customer Support Enhancements
9:20 am - 9:30 am
Break
9:30 am - 11:30 am
Solutions Track
WHO ATTENDS: Product Management & Marketing professionals
WHO ATTENDS: Product Management & Marketing professionals
BroadSoft's Unified Communications Solutions
Value-Added Application Focus: Call Centers & Conferencing
Next Generation SIP Trunking Capabilities
Fixed Mobile Communication (FMC) Solutions
Residential & Consumer Solutions
9:30 am - 11:30 am
Technology & Operations Track
WHO ATTENDS: Operations & Engineering professionals
WHO ATTENDS: Operations & Engineering professionals
New Network Troubleshooting Approaches & Improvements
Ensure a Superior Customer Experience with PacketSmart
Documentation Usability & Content Enhancements
TAC & Release Management Enhancements
Professional Services Support & BroadWorks Upgrades
Training News
11:45 am - 1:00 pm
Discussion Forums
WHO ATTENDS: Anyone who would like to be a part of a more detailed discussion on a specific product or BroadSoft capability
WHO ATTENDS: Anyone who would like to be a part of a more detailed discussion on a specific product or BroadSoft capability
Simplifying SIP Trunking Deployments
The Complete User Experience including New Interfaces
Mobile Infrastructure
BroadSoft Conferencing
PacketSmart Quality of Experience (QoS)
BroadSoft Xtended API Usage Options & Deployment Models
Get Started with Unified Communications
BroadSoft Xcelerate — Go-to-Market Practices
Network Troubleshooting Discussion