Rich Guth

Rich Guth
Rich is a member of the CC-One marketing team at BroadSoft. He has built a 25-year career in Silicon Valley bringing new B2B cloud and on-premise software technologies to market including contact center systems, Big Data analytics, Business Intelligence, interactive development environments and web application servers. He has held sales, product management, product marketing, solutions marketing, partner marketing, GM, VP and CMO positions.

Author's Posts

Maximize Customer Satisfaction through Communication and Collaboration (Infographic)

Rich Guth
Written by Rich Guth
on 10/04/2017

Recent Aberdeen Research makes it clear that few contact centers empower their agents to collaborate with each other, their management, and subject matter experts throughout the business. Yet the same...

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Customer Engagement Analytics for the Contact Center - A Six-Part Series

Rich Guth
Written by Rich Guth
on 09/28/2017

To help you understand Customer Engagement Analytics for the contact center, the BroadSoft CC-One team has created a six-part blog series explaining Customer Engagement Analytics - what it is, why you...

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Five Reasons You Should be Using Cross-System Customer Engagement Analytics in your Contact Center

Rich Guth
Written by Rich Guth
on 08/17/2017

There is a lot of talk about using analytics to improve operations and business performance in the contact center, but most companies are barely scratching the surface when it comes to making good use...

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Customer Journey Analytics With Contact Center Data - A Three-Part Series

Rich Guth
Written by Rich Guth
on 07/28/2017

Your contact center systems provide you with a lot of data. There’s a lot of value in that data, if you just know how to reach it. Doing Customer Journey Analytics with your contact center data,  data...

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