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unified communications mobile hotel guest experience

According to an April 2017 Mintel tourism report, 74% of Americans took an overnight domestic leisure trip or vacation in the last 12 months, contributing to the estimated $944 billion spent on tourism-related goods and services in 2016. Tourism spending is projected to increase due to many factors, including a strong economy, low gas prices, and consumers’ desire for authentic experiences.

With tourism growing as a priority interest for many consumers, much is at stake for the hospitality industry when it comes to delivering on guest experience and consumer loyalty.

Guest satisfaction is a critical business driver and today’s advanced Unified Communications (UC) technology is providing hoteliers with the solutions that are necessary to thrive in a guest-centric world. With BroadSoft leading-edge UC features, hoteliers can are now able to streamline and manage the guest experience process with the click of a button from a mobile device -- all thanks to our newly announced Mobile UC-One workstream collaboration capabilities with BroadSoft Hospitality.

This new offering is a continuation of our commitment to provide a top of the line, turnkey solution specifically designed to help hotels to not only deliver a greater level of experience to their guests, but increasing employee productivity at the same time. The mobile integration allows front desk hotel staff to move throughout the property while still being able to access, respond to and act on guest requests in real-time. Not only can hotel employees now provide an improved level of guest satisfaction and responsiveness, hoteliers can reduce costs by eliminating outdated devices they’ve traditionally required to move around the property, such as two-way radios and walkie-talkies. The UC-One mobile client provides employees all of this access via smartphones, and integrates communications and collaboration into everyday business processes and workstreams.

Trusted by more than 1,500 hotels around the world, BroadSoft Hospitality provides hotel staff, guests and event attendees with industry specific communications services and feature sets - from guest wake-up calls and voicemail, to billing and call accounting. Traditionally, these services have been managed through either a hotel’s Property Management System (PMS) or the Hospitality Features Portal (HFP) via their desktop PCs or stationary devices, tethering employees to their desks. With UC-One for Hospitality, staff is free to move around the property with easy access to these critical services, making them more productive and ultimately increasing efficiencies and guest satisfaction.

Are you a hotelier ready to increase guest satisfaction with a cloud-based UC system? Contact our solution specialists today to learn more about this exciting new feature.

About the Author

As the BroadSoft Market Development Manager for the Hospitality Vertical, Chris Davis works with product and marketing for the planning, development and delivery of the BroadSoft Hospitality product. Chris has spent his entire career in the telecom industry—with primary focus on premises- and cloud-based UC solutions.