About Cisco CISCO BroadSoft is now part of Cisco Learn More

Midlands-based provider will deliver cloud UC services from BroadSoft’s BroadCloud managed service

Birmingham, UK, 5 February 2015 – BroadSoft, Inc. (NASDAQ: BSFT) today announced that UK business services provider, Wavenet Limited has selected BroadSoft’s BroadCloud® managed services to offer its customers and channel partners an integrated IP voice and Unified Communications (UC) service.

Wavenet, which has over 2,000 customers and supports 20,000 users in the United Kingdom, provides companies and associated partners with core telephony services. Wavenet’s arrangement with BroadSoft will enable the company to accelerate delivery of its hosted software and services, as customers demand the flexibility and scalability afforded by cloud-based infrastructure.

BroadCloud, the fully-managed service operated from BroadSoft’s cloud infrastructure, allows service providers such as Wavenet to benefit from faster time-to-market and the ability to outpace PBX vendors with rapid feature release upgrades. At the same time, enterprises are provided with a single, scalable solution to penetrate new global markets and accommodate long-term growth.

Wavenet’s customers will have access to BroadSoft’s UC-One®. UC-One brings together essential communications services, such as instant messaging, presence, voice and video calling, multi-party video collaboration, and desktop sharing in real-time to enhance business productivity.

“Communications are so fundamental to the running of any business that the infrastructure must be ready to support enterprises looking for a fast transition to UC,” said Bill Dawson, director at Wavenet. “Working with a global innovation partner such as BroadSoft will put us and our customers in a strong position today and ensure that we are future-proofing their businesses as they evolve. Beyond service offerings, our relationship with BroadSoft is strengthened by their commitment to sales and training initiatives with our in-house team.”

Mike Wilkinson, vice president, market offers, BroadSoft, added: “As a full Unified Communications experience that enables service providers to makes voice, video, business directories, call logs, and instant messaging and presence available on a single user interface, BroadSoft’s UC-One application accelerates the enterprise shift from premise-based to hosted UC – while helping businesses realize the full benefits of the cloud. We are delighted that Wavenet is making the most of our BroadCloud managed service to accelerate time to market in the delivery of innovative UC services.”

A growing number of Wavenet customers operate in more than one office – with this figure increasing year-on-year. Taking into account the geographic diversity of customer operations, Wavenet looks at scalability and mobility as high priorities when considering technology partners. As the mobile workforce expands, Wavenet customers demand more flexible IT and communications infrastructure that can securely support applications and devices in any location. By working with BroadSoft, Wavenet now meets this demand faster and more efficiently than competing market players.


Forward-Looking Statements:

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements may be identified by their use of terms and phrases such as “will,” “allows,” and “enable” and other similar terms and phrases and include, among others, statements regarding the benefits to Wavenet’s customers resulting from the use of BroadCloud managed services in Wavenet’s service offering to end-users. The outcome of the events described in these forward-looking statements is subject to known and unknown risks, uncertainties and other factors that could cause actual results to differ materially from the results anticipated by these forward-looking statements, including, but not limited to, the financial and other benefits to BroadSoft resulting from the use of BroadCloud managed services by Wavenet in its product offerings as well as those factors contained in the “Risk Factors” section of BroadSoft’s Form 10-K for the year ended December 31, 2013, filed with the Securities and Exchange Commission, or SEC, on February 28, 2014, and in BroadSoft’s other filings with the SEC. All information in this release is as of February 5, 2015. Except as required by law, BroadSoft undertakes no obligation to update publicly any forward-looking statement made herein for any reason to conform the statement to actual results or changes in its expectations.

About BroadSoft:
BroadSoft is the leading provider of software and services that enable mobile, fixed-line and cable service providers to offer Unified Communications over their Internet Protocol networks. The Company’s core communications platform enables the delivery of a range of enterprise and consumer calling, messaging and collaboration communication services, including private branch exchanges, video calling, text messaging and converged mobile and fixed-line services.

For additional information, visit http://www.BroadSoft.com.

About Wavenet:
Wavenet is one of the UK's leading suppliers to businesses, providing network based voice and data solutions. Delivering services to partners and customers of all sizes since 2000. Wavenet's mission is to continually invest in the right people, and the right products to deliver a quality of service that is ethical, profitable and sustainable to give our customers a competitive edge.

For more information, visit http://www.wavenetuk.com

Media Contacts:
Caroline Higgins, Hotwire PR London, for BroadSoft UK
+44 (0) 20 7608 4643

Brian Lustig, Bluetext PR for BroadSoft US
+1 301.775.6203

Investor Relations:
John Kiang, CFA, BroadSoft, Inc.
+1 240.720.0625


About BroadSoft:

BroadSoft, now a part of Cisco, is a technology innovator in cloud PBX, unified communications, team collaboration, and contact center solutions for businesses and service providers across 80 countries. We aim to empower users and teams to share ideas and work simply to achieve breakthrough performance. For additional information, visit www.BroadSoft.com.

Twitter | LinkedIn | BroadSoft Blog

Investor Relations
Chris Martin



Media Contacts
Nioabh Levestam


+44 7919 605660