Aragon examined 20 providers for voice, video, messaging, mobility and collaboration.
GAITHERSBURG, MD, Apr 3, 2017 – BroadSoft, Inc. (NASDAQ: BSFT) today announced their position as a global leader in the Aragon Research Globe™ for their full unified communication and collaboration (UCC) platform. Aragon defines leaders as companies who “have comprehensive strategies that align with industry direction and market demand, and effectively perform against those strategies”. Download the full report here.
“BroadSoft has a clear understanding of the workplace of the future which positions BroadSoft Business as a distinct leader with strong cloud UCC features, which include voice platform, integrations and global cloud infrastructure,” said Jim Lundy, CEO and lead analyst, Aragon Research. “In addition, BroadSoft has retooled its platform with the addition of mobile collaboration to further differentiate their BroadSoft Solution.”
The report identified four strategic trends:
- Voice Services Are Shifting to SaaS and Hybrid
- Users Expect Enterprise Video Capabilities
- Web and Video Conferencing: Digitizing Open Workspaces and Smaller Huddle Areas and Aragon is seeing a fivefold growth in video-enabled conference rooms from 2016 to 2020
- Mobile Collaboration: Messaging Is the New Way Forward.
The BroadSoft Business is a mobile-first portfolio designed to meet these challenges and includes cloud voice, video and messaging; advanced conferencing with group chat and screen sharing; virtual workspaces for team collaboration and project management; contextual intelligence that automatically provides relevant files, calendar items, tasks and social information; and pre-built integrations to popular business productivity apps - all available on desktops, tablets and smartphones.
“We are delighted that BroadSoft Business has been acknowledged by another well-respected analyst firm as a global market leader in UCC,” said Taher Behbehani, chief digital and marketing officer, BroadSoft. “Aragon Research highlights the need to be able to offer cloud based voice capabilities on a global basis is becoming the new normal for providers and we are at the forefront of that trend with a fully integrated portfolio of cloud unified communications, productivity, team collaboration and applications designed for enterprise mobility.”
The research and vendor assessments were evaluated on three elements including:
- Strategy that is at the forefront of market direction with supporting product roadmaps
- Performance evaluates a vendor’s effectiveness in executing its strategy
- Reach measured as the global capability of a vendor.
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This Aragon Research Globe Graphic was published by Aragon Research and is part of the Aragon Research Globe for (market). Aragon Research does not endorse vendors.