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  • C3ntro Telecom, a leading Mexican telecom company announces the commercial availability of "Unified Communications", a solution Powered by Broadsoft
  • “Unified Communications” is a comprehensive communications services platform that helps businesses increase productivity, reduce operating costs and work anywhere in real-time
  • BroadSoft and C3ntro Telecom continue to support Mexican businesses and the growing mobile workplace via the cloud

Mexico City, June 22, 2017 - BroadSoft, Inc. (NASDAQ: BSFT), a global market leader in cloud business software for unified communication (UCaaS), and provider of collaboration and contact center as a service (CCaaS), and C3ntro Telecom, a telecommunications and information technology company, are strengthening their technology relationship through C3ntro Telecom’s offer to the Mexican market named  “Unified Communications.” Using the BroadSoft Business UC-One® application, an application that includes voice, video, instant messaging, presence monitoring, call recording, mobility and collaboration, businesses can now have all the necessary tools to optimize their workplace communications.

With 59 million smartphone users, Mexico has the highest mobile penetration rate in Latin America(1). This presents a robust opportunity for cloud businesses, who can integrate mobile devices with enterprise communication. The Unified Communications offering provides an intuitive, fast-access interface that integrates a worker's preferred communication applications into  a single application which can be downloaded to all mobile devices - personal computers, smartphones or tablets - giving users the ability to communicate and collaborate anywhere in real time.

The platform is hosted by C3ntro Telecom’s data centers, enabling the availability of the service due to its geographical redundancy and highest standards of security. “Unified Communication” customers can also benefit from reduced costs, increased performance, scalability, mobility and quick deployment.

“This solution was developed for companies that need to implement cutting-edge technology incorporating effective communication tools for remote and mobile workers.  Unified Communications by C3ntro Telecom, allows users access from any fixed or mobile device to corporate communication services,” said Elit Sitt, C3ntro Telecom's Vice President of Sales and Marketing.

As part of the Powered by BroadSoft [marketing] program, C3ntro is taking advantage of BroadSoft digital assets such as eBooks, eGuides, whitepapers, to enhance how their customers adopt, use, and benefit from unified communications services.

For more information on C3ntro Telecom “Unified Communication”, click here.

(1) IMS Mobile in Latam Study 2017

For more information on BroadSoft UC-One, click here.


Forward-Looking Statements

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements may be identified by their use of terms and phrases such as “enables” and “can” and other similar terms and phrases and includes, among others, statements regarding the benefits to C3ntro Telecom’s customers resulting from the use of BroadSoft’s UC-One application. The outcome of the events described in these forward-looking statements is subject to known and unknown risks, uncertainties and other factors that could cause actual results to differ materially from the results anticipated by these forward-looking statements, including, but not limited to, the financial and other benefits to BroadSoft resulting from the use of the UC-One application by C3ntro Telecom in its offering to end-users, as well as those factors contained in the “Risk Factors” section of BroadSoft’s Form 10-K for the year ended December 31, 2016, filed with the Securities and Exchange Commission, or SEC, on February 23, 2017, and in BroadSoft’s other filings with the SEC. All information in this release is as of June 22, 2017. Except as required by law, BroadSoft undertakes no obligation to update publicly any forward-looking statement made herein for any reason to conform the statement to actual results or changes in its expectations.

About BroadSoft:

BroadSoft, now a part of Cisco, is a technology innovator in cloud PBX, unified communications, team collaboration, and contact center solutions for businesses and service providers across 80 countries. We aim to empower users and teams to share ideas and work simply to achieve breakthrough performance. For additional information, visit www.BroadSoft.com.

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